Summer break = Senior project

Last night I began my senior capstone project: a style sheet for ens0.info. For those not in the know, a style sheet is an editing tool used to create consistency in style, punctuation, abbreviations, units of measurement, and formatting.

I already have a rough plan in my head which would be better if I placed it in digital form, and this seems a good place to do so.

  1. Make an alphabet grid for unique words
  2. Add sections for capitalization, dates, numbers, etc.
  3. Determine which style Style Guide I’m using
  4. Determine which dictionary I’m using
  5. Define text layout
  6. Define font styles (this should be in the CSS already)
  7. Define visual layout principles

Once all those items are sorted out, I can begin reviewing the blog and filling in the style sheet. To complete the project, I’ll write up a short paper in which I explain my editing choices for organization, format (both text and overall), and the chosen terms in my grid.

Piece of cake, right?

The Visual Rhetoric of Frozen Pizza

Introduction

In a business as competitive as the packaged food industry, a fair amount of money must be put into attracting, or persuading customers to purchase your brand. While there are several means of doing this, there is none so persistent as having well designed labels. So while there is certainly a genre style to frozen pizza boxes, I aim to compare and analyze how various companies differently use color, images, and typography to attract customers. Continue reading

One down, two to go

By this time next week I will have finished my first semester as a technical writing major. I have but two more semesters in this long college run, and I’ll be happy to be done. I have to admit I made a mistake by not taking Dr. Heinsohn’s advice years ago, when she boggled at me when I told her I was a Comp Sci major, and she said I belonged in the liberal arts. I finally feel like I’m at home with this major. After years of trying to make myself love programming and heavy mathematics I have landed where I’ve always belonged.